Privacy Policy

1. Definitions

For the purposes of this Privacy Policy:

• Entrusted refers to Steam-A-Way, Inc. dba Entrusted, 945 W. 15th Street, Riviera Beach, FL 33404.
• Personal Information means any information that identifies, relates to, describes, or could reasonably be linked to a particular individual.
• Service refers to the Entrusted website and water damage restoration services.
• Cookies means small text files stored on your device used to collect standard Internet log information and visitor behavior information.
• Third-Party Service Providers means vendors and technology partners we engage to help operate our business, subject to confidentiality obligations.

2. Our Principles for Processing Personal Data

• Fairness and Lawfulness. When we process personal data, the individual rights of the Data Subjects must be protected. All personal data must be collected and processed in a legal and fair manner.
• Purpose Limitation. Personal data is processed only for the specific purposes for which it was collected, and not further processed in a manner incompatible with those purposes.
• Transparency. Data Subjects are informed of how their data is being collected, processed, and used through this Privacy Policy and any applicable consent notices.
• Data Minimization. We collect only the personal data that is adequate, relevant, and limited to what is necessary in relation to the purposes for which it is processed.
• Accuracy. We take reasonable steps to ensure personal data is accurate and kept up to date.
• Security. We implement appropriate technical and organizational measures to protect personal data against unauthorized or unlawful processing and against accidental loss or destruction.

3. Information We Collect

3.1 Information You Provide Directly

When you contact us, request a service, or communicate with us, we may collect:

• First name and last name
• Email address
• Phone number
• Physical address, city, state, ZIP/postal code
• Insurance carrier information and claim details (when provided voluntarily)
• Details about your property damage or service needs

3.2 Information Collected Automatically

When you visit our website, certain information is collected automatically by our systems and third-party service providers, including:

• IP address and approximate geographic location
• Browser type, version, and settings
• Device type and operating system
• Referring URL and pages visited on our site
• Time and date of visit, session duration, and click-path behavior
• Advertising identifiers and campaign tracking parameters (e.g., parameters appended to URLs by advertising platforms)

3.3 Tracking Technologies & Cookies

We and our authorized third-party service providers use cookies, pixels, tags, scripts, session replay tools, and similar tracking technologies to operate our website, measure advertising performance, analyze user behavior, and improve our services. These technologies may include:

• Essential Cookies: Required for the website to function. They cannot be disabled.
• Analytics & Performance Tools: Collect anonymized or pseudonymized data about how visitors use our website, including pages visited, session duration, and interactions. This helps us improve site functionality and content.
• Advertising & Conversion Measurement: We use advertising measurement services and pixels provided by search and digital advertising platforms to track whether a visit to our site resulted from an ad, and to measure the effectiveness of our advertising campaigns. These services may set cookies or use other identifiers on your device.
• Behavioral Analytics & Session Recording: We may use tools that record anonymized user interactions (such as mouse movements, clicks, and scrolling patterns) to understand how visitors navigate our site and to identify usability improvements. These tools do not record sensitive information such as passwords or payment details.
• Remarketing Technologies: Advertising networks may use cookies or device identifiers set during your visit to show you relevant advertisements on other websites or platforms after you leave our site.

4. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To dispatch technicians, coordinate water damage restoration services, and communicate with you about your service request.
• Insurance Coordination: To work directly with your insurance carrier, prepare documentation, and manage claim-related communications on your behalf when you have authorized us to do so.
• Customer Support: To respond to inquiries, provide service updates, and resolve issues.
• Communications: To send service confirmations, status updates, follow-up messages, and, where you have opted in, marketing or promotional communications.
• Advertising Measurement: To measure the effectiveness of our paid advertising campaigns and understand how visitors reach our website.
• Analytics & Improvement: To analyze site usage, understand visitor behavior, and continuously improve our website and services.
• Legal Compliance: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
• Safety & Fraud Prevention: To detect, prevent, and address technical issues, fraud, or security concerns.

5. Consent to Receive Communications Including SMS

By providing your telephone number to Entrusted, you consent to receive SMS messages (including text messages) and telephone calls (including prerecorded, artificial voice, and autodialed communications) from us, our agents, representatives, affiliates, or anyone communicating on our behalf, at the specific number(s) you have provided. These communications may include service-related information, questions about your use of our Services, account information, and marketing information.

SMS-Specific Terms:

• No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
• Text messaging originator opt-in data and consent will not be shared with any third parties.
• Standard message and data rates may apply to all SMS messages.
• You may opt out of SMS communications at any time by replying STOP to any message from us. After opting out, you will receive one final confirmation message.
• For help, reply HELP to any message or contact us at (407) 634-5001.
• We may modify or terminate our SMS messaging services at any time, for any reason, and without prior notice.

You certify, warrant, and represent that the telephone number you provide to us is your own contact number and that you are authorized to receive calls and messages at that number. You agree to promptly notify us if you stop using a telephone number previously provided to us.

6. Sharing and Disclosure of Information

We do not sell your personal information. We may share your information only in the following circumstances:

• Insurance Carriers & Adjusters: When you authorize us to file or manage a claim on your behalf, we share relevant information with your insurer and their representatives.
• Service Providers: We share data with vendors and technology providers who help us operate our business (including dispatch software, CRM platforms, communication services, analytics tools, and advertising measurement providers). These parties are bound by confidentiality obligations and are not permitted to use your data for their own purposes.
• Advertising Platforms: Advertising and measurement technologies on our website may share certain event data (such as that a visit occurred or a call was placed) with the advertising platforms we use to measure campaign performance. This data is used solely for measurement and targeting of our own advertisements — it is not sold or shared for independent third-party marketing.
• Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to standard confidentiality protections.
• Protection of Rights: We may disclose information where necessary to protect the rights, property, or safety of Entrusted, our clients, or others.

7. Data Retention

Entrusted retains personal information only for as long as is necessary to fulfill the purposes for which it was collected, including to provide services, comply with legal obligations, resolve disputes, and enforce our agreements.

Automatically collected data (such as website analytics and advertising measurement data) is typically retained in aggregated or pseudonymized form for periods determined by our third-party service providers, consistent with their own data retention policies and applicable law.

8. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, and destruction. Access to personal data is restricted to employees and contractors who need it to perform their job functions.

No method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee absolute security. In the event of a data breach that affects your rights and freedoms, we will notify you and applicable authorities as required by law.

9. Your Privacy Rights

Residents of California (CCPA/CPRA) and Florida (FDBR) have the following rights regarding their personal information:

• Right to Know: Request disclosure of the personal information we collect, use, share, and sell (we do not sell personal information).
• Right to Delete: Request deletion of personal information we have collected, subject to certain legal exceptions.
• Right to Correct: Request correction of inaccurate personal information we maintain about you.
• Right to Opt Out: Opt out of the sale or sharing of personal information. We do not sell personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
• Right to Limit Sensitive Data Use: Request that we limit use of sensitive personal information to what is necessary to perform services.

To exercise any of these rights, please contact us using the information in Section 13 below. We may need to verify your identity before processing your request and will respond within 45 days as required by law.

10. Children’s Privacy

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately and we will take steps to delete that information.

11. Third-Party Links

Our website may contain links to third-party websites. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The “Last Updated” date at the top of this page will reflect when it was most recently revised. Continued use of our website or services after any update constitutes your acceptance of the revised policy. For material changes, we will take reasonable steps to notify you.

13. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or your personal data, please contact us:

We will respond to all legitimate requests within 30 days. Occasionally it may take longer if your request is particularly complex or you have made multiple requests; in this event, we will notify you and keep you updated.